Live the Day of the Dead

Mexican poet Octavio Paz once wrote, “Our cult of death is also our cult of life.” Those words capture the spirit with which Mexicans celebrate Día de Muertos. On November 1 and 2, families in Mexico honor those who have departed, setting up colorful altars at home and in public places with the images of […]

Creativity in Constraint: Two U.S. Creative Teams Emerge Victorious From YouTube’s Global Creative Hack

When two creative teams from the U.S. arrived in Singapore last month, they knew they’d be facing stiff competition and absurd deadlines. The teams from Deutsch and Grey had just flown halfway across the world to take part in the inaugural YouTube Creative Hack competition as part of Spikes Asia. Spikes Asia is a yearly […]

Commemorating Václav Havel’s 80th birthday

Today would mark the 80th birthday of Václav Havel, the last president of Czechoslovakia and the first president of the Czech Republic. A playwright and political activist, Havel was the leading figure in the movement that led to the fall of Communism. To commemorate his life and work, Google Arts & Culture has partnered with […]

Academy for Ads: On-The-Go Training for Google’s Ad Products

Becoming a digital advertising expert takes time, and it’s important to get off to a good start. Only 50 percent of marketers say they’re confident in their knowledge of digital advertising,1 despite the wide range of educational materials available – sometimes “more” isn’t the same as “better.” You’ve told us that you want quick, bite-sized […]